Thanks for getting back to me on this one John. No worries at all, time marches on! I will check out the '16 Viral Rewards Machine

Absolutely no worries man. BTW like 4 friends have texted, messaged or tagged me in the last 20 minutes about the MMM video ad, which is awesome. One friend in particular is very excited

Hahaaa, at the very least one of my musician friends feels more empowered to make some more dough since seeing the MMM testimonial ad. There's a solid chance there may be a new MMM member from Sacramento in the near future

You're welcome man, my pleasure! This sounds random but I was driving today and i have this mix tape, and Baby Bye Bye is on it. I was particularly appreciating that slide guitar, badass tone and he's playing along with your lyrics pretty perfectly.

Hell yeah man, Dave's slide tone has more testosterone and grit to it than I'm used to hearing, plus he uses it wisely - meaning he's certainly right there but he doesn't fill the house. He instead seems to have big ears, and he knows he's working with a real lyrical craftsman and respects that by playing in the spaces. Not to go on and on but I like appreciating these kinds of details, because in addition to simply enjoying the music it also help me highlight my own tastes as well. Its rare when I come across a band or artist who can do that, cheers.

Haha Boxing Gandhis is a great name, I'll see if I can find anything out there on them, thanks man.

You bet man, great music.

On a different note, I'm wanting to ask about the best way to post things to FB. For example, video - would you try to put every video in a blog first? My hunch is that you wouldn't put a music video on a blog first becasue we're typically aiming to create a lookalike audience from those 25% watchers, and adding a second click to go to a blog page might reduce views.

But on the other hand, I have some recent footage of me playing on the news and I feel like I should put that on a blog page first and then post that to my FB page, for retargeting purposes. Is that the right thinking in terms of taking a different approach to posting that kind of video, as opposed to a regular music video?

And along those lines, would you ever post any text to your FB page without it being in a blog or it pointing to a link? Seems kind of pointless for business purposes, because you can never pixel anyone that way, but still wanted to see what you thought. 

Hey John,

Totally, that all makes sense, thanks man. As far as "text" I was just referring to simply saying something on your artist page without it pointing to a link or a video. Can't even remember why I asked that, read it back and it sounds confusing lol. So pleases disregard that question.

I noticed a new feature (new to me) in the ads manager called a conversion window. I read the description but still unclear how it would be applied. For ad optimization, it gives a  default range of a 7 day window after someone clicks on the add until they take the desired action. I'm imagining for our purposes we'd just choose 1 day click instead of a 7 day window?