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QuoteBefore I discovered your course I had been having a lot of luck getting people to find and engage very positively with our music on youtube, as you can imagine though the sales were only been a trickle due to not "selling."
In MMM most of the tools are text based. Do you have any cool tricks for using videos to beef up the system? I have lots of videos and am not exactly sure where they fit into the whole thing.
10:01 pm
June 7, 2011
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Hey David, video can be a great tool but I don't tend to focus on it because results can very wildly. Text copy seems to be more consistent because there are less variables. So when teaching I focus on things that are more quantifiable.
But video can be powerful, especially if it's already working for you. The way that it fits in to MMM is to simply use it as a traffic source. present calls to action and offers for free music in your videos and video descriptions. And then drive all that traffic to a squeeze page where your funnel can take over.
If you want to add video to your funnel, just replace blog posts with video content that you want to share and which touches on the same triggers pointed out in MMM.
Make sense?
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