One of the things I’ve noticed while researching various topics for articles and blog posts is the lack of reliable statistics relating to independent musicians. It’s easy enough to pull up statistics from the Recording Industry Association of America but their data is largely related to what is happening in the main stream of the […]
It’s a little talked about secret that most musicians exaggerate when it comes to their stats. Hell, most straight up lie. Show of hands, who here is celebrating their 6th 29th birthday? That’s what I thought… Well, with all of the vague, convoluted and outdated stats floating around on the internet about the music industry, […]
Gmail Canned Response is a really helpful add on from Gmail Labs. I didn’t know this feature even existed until a few weeks ago and I have already implemented it on all of my many inboxes. It’s massive time saver. Watch this video and see how Gmail Canned Response works. For more music marketing tips […]
First off, I just wanted to let you know that the Viral Music Player is going to be closed to the public as of Tomorrow at Midnight (pacific time). But you can still get a copy here: http://viralmusicplayer.com Second, I want to share another testimonial we received yesterday from someone who just started using the […]
In last week’s rant I talked about social media and many of the wrong, or at least ineffective, ways many musicians are using it. I also promised to teach you about a a NEW social media strategy that I’ve been using that is getting some pretty amazing results. To learn what it is, how it […]
Show of hands… Who has 1000+ Facebook friends and hasn’t sold a single album or made one red cent as a result? …I thought so. Social media has always been a very misunderstood platform for many. Part of that is because so many people with ulterior motives have built lucrative careers for themselves as “social […]
In episode #2 of the Music Marketing Manifesto podcast I interview music supervisor, Joe Paganelli from Shovelhead media. Listen and/or subscribe on itunes. Joe discusses the reality of pitching music supervisors and what it takes to get your music in television and film. We also take more questions from the MMM audience, discuss industry […]
As musicians, most of us are pretty active when it comes to social media. While I think there are a lot of misunderstandings about social media and it’s proper place in the grand scheme of a sales funnel, I do think that it is a great tool for reinforcing your relationship with your fans. With […]
First of all, I want to wish you all a very Merry Christmas! It really has been an amazing year and I hope it’s been just as great for every single one of you as well! As you settle in for your Christmas Holiday and the inevitable carb-coma that is sure to follow, I […]
With Thanksgiving upon us I can’t think of anything more appropriate than today’s guest, Matthew Wadsworth. Matt is an independent musician who has released 6 albums, written a book, built a million dollar internet business, and is currently training to set the world record for the longest blindfolded motorcycle jump. Oh yeah… and he’s […]