In today’s Q&A we were asked by one of our subscribers about what we feel are some of the best landing page practices for musicians. If you’ve been following Music Marketing Manifesto for any stretch of time, you know that we feel the absolute best landing page practice is to use what’s known as “squeeze […]
Just a little catch up first for anyone who is new here and still unclear about what makes the marketing strategy we focus on at MMM a bit different from what musicians typically do… Music Marketing Manifesto is based on a strategy that is known in marketing circles as “direct response marketing”. Instead of simply […]
Recently I reported on Amanda Palmer’s astonishing Kickstarter success, when the indie artist raised over 1.2 million dollars to help promote her upcoming album/book release. However many readers pointed out that Amanda Palmer is by no means your average musician. She has a major label past, a huge following, managers, publicists, and a reportedly […]
This is one of those things that I really hemmed and hawed over writing about here on the Music Marketing Manifesto blog. It’s something that is incredibly important, but I honestly don’t know how many musicians actually care… You may or may not be aware of the fact that Google released a massive update to […]
Recently I was going through my stats for the Music Marketing Manifesto blog and saw something really depressing under “search engine terms”. Take a look at a query that brought someone to my site… Dude! How much does that suck? As musicians we all dread that potential “end of the line”, where (God forbid), we […]
It’s no secret that itunes has single handedly forced the record store into extinction. Therefore, if you’re a musician it goes with out saying that you you’re going to want to sell your music on itunes and get access to their enormous international audience. Fortunately this is not difficult to do. In fact any independent […]
In this weeks Music Marketing Manifesto Podcast we’ve got a really special guest. His name is Sean Mize. Sean happens to be the number #2 article marketer in the world (by volume), and he happens to be one of just a small handful of guys that I consider to have been major contributors to my […]