Music Marketing


1200 Albums Sold To A List Of Just 3000 Fans – Podcast Episode 11

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  In episode 11 of the Music Marketing Manifesto Podcast we’ll be talking with independent singer songwriter, Danika Holmes. Danika is a Music Marketing Manifesto member who recently wrote in to report that she was able to sell 1200 copies of her Christmas album to a list of approximately 3000 fans, in just a few […]

Rant – The Music Business Is Not A Business.

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Many years ago, back when I had a big team of managers, lawyers, agents and the rest… One person stood out to me above all of them. He was the 18 year old intern of my manager at the time. This kid was crazy smart. He was promoting major events with artists like the Black […]

The Vegan Black Metal Chef & Niche Marketing In Music

The Vegan Black Metal Chef

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  I’m excited to introduce you guys to what is possibly the coolest guest I’ve ever had on the Music Marketing Manifesto Podcast, the Vegan Black Metal Chef. The Vegan Black Metal Chef combines music and cooking in a very unexpected and fun way, which has led to coverage from ABC, the Washington Post, Wired, […]

Darth Vader’s Guide To Getting Your Fans To Engage

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You don’t have to be able to perform Jedi mind tricks in order to get people to open up your emails, read your blog posts, or watch your videos. You just need a hook and a great headline. But often when we sit down to write our minds go blank and what comes out is […]

“This Is My Last Chance To make It With My Music.” – MMM Podcast Episode #9

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  In Episode #9 of the Music Marketing Manifesto Podcast we discuss Twitter Music, Crowd Sourcing Post-Amanda-Palmer, and I also share an excerpt from a recent Insider Circle coaching call in which musician, Ace Collins, shares the story of how he went from a single subscriber (himself) to over 500 subscribers in just three and […]

How To Clone Your Fans With Facebook’s Lookalike Audiences

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Targeting, in the simplest sense isn’t all that difficult. You just ask yourself where the people who would like your kind of music are hanging out, and then jump in front of those people with an ad. But answering that question is often more difficult than some musicians might initially think. Fortunately Facebook recently rolled […]

Win One of 10 Free Passes to the Virtual Music Conference ($47 value).

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This should be fun… I’ve got 10 free passes to the Virtual Music Conference, at which I’m going to be a speaker. It takes place this coming week Feb 26 – 28 and It will consist of 3 days of live high-level music industry networking, education, live artist showcases, business development and more! Everything takes […]

Innovative Single “Launch” Takes Belgian Indie Rock Band, Garcia Goodbye, To New Heights.

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Here on MusicMarketingManifesto.com we focus on marketing strategies that get consistent results and ultimately lead to generating a profit from your music.   However sometimes you need to throw all the strategy out the window and just do something cool.   That’s exactly what Belgium Indie Rock Band, Garcia Goodbye, did when they decided to […]

The State Of The Independent Music Industry In 2013

music player displaying 2013

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  This past Thursday, my compadre Scott James (from websitesforrockstars.com) and I, held a live music marketing summit / webinar / coaching call / whatever-you-wanna-call it, to discuss the state of the music industry in 2013. More importantly we opened up the phone lines and discussed YOUR music careers and the various obstacles many of […]

A No-Cost Back Door To Getting On The Radio

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Today I’d like to share a resource with you guys that only came to my attention recently. It’s called RadioGuestList.com and it’s essentially a no-cost back door to getting radio publicity and exposure. In a nutshell, RGL is a service that connects radio show bookers, podcasters, talk radio show hosts and even television producers with […]

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